Lakeshore Holiday Parade

The Lakeshore Holiday Parade is an annual tradition here in Downtown Manitowoc!  This event is held on the night before Thanksgiving each year at 6:30 p.m. in the heart of Downtown Manitowoc!  This year, we welcome back the Santa Reception before and after the Lakeshore Holiday Parade where children can meet with Santa, enjoy some treats, and take in the beauty of Christmas in the Mansion at the Rahr-West Art Museum. This event is free to the public and everyone is welcome!

2022 Event Details:

When:  Wednesday, November 23rd, 2022 at 6:30 p.m.
Where: Downtown Manitowoc - from S. 12th and Washington to the Rahr-West Art Museum

Questions about the parade?  Contact Erika Christel in the Department of Tourism at 920-686-3506 or email echristel@manitowoc.org today!

Lakeshore Holiday Parade Logo

Parade Marshal:

Click here to nominate someone to be the Honorary Parade Marshal! Entries are due by September 27, 2022.

Parade Registration:

Click here to register your neighborhood group, business, or organization for the Lakeshore Holiday Parade!

Sponsorship Opportunities:

Sponsorship opportunities are available on a first come, first served basis unless otherwise noted.  These are open to businesses, organizations, teams, groups of citizens - anyone is welcome to pitch in to the success of this iconic event!  If you're interested in being a sponsor of this year's parade, contact Stacey at sgroll@manitowoc.org



Official Lakeshore Holiday Parade Video Broadcaster:  
Official Poster Design and Printing Sponsor:
Official Lakeshore Holiday Parade Radio Broadcaster:
Official Lakeshore Holiday Parade Photographer:
#COOLESTCOAST
FRICKE PRINTING SERVICE
SEEHAFERNEWS.COM
LAKECOAST LOCAL


Broadcast Title Sponsor (Only 1 available!)
$2,000 for exclusive title sponsorship
15 second commercial during the #CoolestCoast broadcast
Mentioned / thanked by announcers on #CoolestCoast broadcast 
Highlighting company logo on-screen throughout entire #CoolestCoast broadcast
     "Sample Company presents the Lakeshore Holiday Parade"
Large logo on the advertising in the Herald Times Reporter
Large logo on the poster advertising
Logo on City of Manitowoc website
Spotlight on City of Manitowoc Facebook page
Recognition at the Parade Awards during the December Common Council meeting
Reserved bleacher seating near Pause Point in the Parade
Right of first sponsorship refusal for 2023 Lakeshore Holiday Parade
SoldNOVAK'S SERVICE CENTER


Cousin Eddie's Port-o-Potty Sponsor (Only 1 available!)
$1,000
Highlighted during the #CoolestCoast broadcast
Logo on the advertising in the Herald Times Reporter
Logo on the poster advertising
Logo on City of Manitowoc website
Spotlight on City of Manitowoc Facebook page
Recognition at the Parade Awards during the December Common Council meeting
Unique signage on each of the portable restrooms
Sold
WISCONSIN ALUMINUM FOUNDRY


Sensory Sensitive Zone Sponsor (Only 1 available!)
$750      
Logo recognition on banner at Sensory Sensitive Zone Site      
Highlighted during the #CoolestCoast broadcast      
Logo on the advertising in the Herald Times Reporter      
Logo on the poster advertising      
Logo on City of Manitowoc website      
Spotlight on City of Manitowoc Facebook page      
Recognition at the Parade Awards during the December Common Council meeting
Sold
920 CBD, LLC


Entertainment Sponsor (Only 5 available!)
$750
Logo recognition on banner held by 2 of your employees walking in the parade      
Highlighted during the #CoolestCoast broadcast      
Logo on the advertising in the Herald Times Reporter      
Logo on the poster advertising      
Logo on City of Manitowoc website      
Spotlight on City of Manitowoc Facebook page      
Recognition at the Parade Awards during the December Common Council meeting
2 OF 5 SOLD!
1. SHIPBUILDERS CREDIT UNION
2. ORAL AND MAXILLOFACIAL            SURGEONS BAYCARE CLINIC
3.
4.
5.


Marching Band Sponsor (Only 1 available!)
$500
     
Logo recognition on banner held by 2 of your employees walking in the parade      
Highlighted during the #CoolestCoast broadcast      
Logo on the advertising in the Herald Times Reporter      
Logo on the poster advertising      
Logo on City of Manitowoc website      
Spotlight on City of Manitowoc Facebook page

Recognition at the Parade Awards during the December Common Council meeting
Sold

VINTON CONSTRUCTION


Parade Judges Sponsor (Only 2 available!)
$500
Highlighted during the #CoolestCoast broadcast      
One reserved spot on the Judge's Panel      
Logo on the advertising in the Herald Times Reporter      
Logo on the poster advertising      
Logo on City of Manitowoc website      
Spotlight on City of Manitowoc Facebook page      
Recognition at the Parade Awards during the December Common Council meeting
1 OF 2 SOLD!
1. KWIK TRIP
2. 



Parade Marshal Sponsor (Only 1 available!)
$500      
Highlighted during the #CoolestCoast broadcast      
Company name and logo on side of Parade Marshal Car      
Logo on the advertising in the Herald Times Reporter      
Logo on the poster advertising      
Logo on City of Manitowoc website      
Spotlight on City of Manitowoc Facebook page      
Recognition at the Parade Awards during the December Common Council meeting
Sold
BRIESS MALT & INGREDIENTS


Trophy Tidings Sponsor (Only 2 available!)
$300      
Highlighted during the #CoolestCoast broadcast      
Listed on the advertising in the Herald Times Reporter      
Special recognition on the poster advertising      
Logo on City of Manitowoc website      
Spotlight on City of Manitowoc Facebook page      
Recognition at the  Parade Awards during the December Common Council meeting
Sold
1. MANITOWOC PROFESSIONAL          POLICE ASSOCIATION
2. KAYSUN CORPORATION


Shining Star Sponsor (Only 5 available!)
$250      
Mentioned during the #CoolestCoast broadcast      
Name will appear in the credits of the #CoolestCoast broadcast as a parade sponsor      
Listed on the advertising in the Herald Times Reporter      
Listed on the poster advertising      
Listed on the City of Manitowoc website      
Mentioned on City of Manitowoc Facebook page
2 OF 5 SOLD!
1. AMERICOLLECT
2. TENNECO
3.
4.
5.


Santa's Little Helper (Unlimited amount available)
$100      
Name will appear in the credits of the #CoolestCoast broadcast as a parade sponsor      
Listed on the advertising in the Herald Times Reporter      
Listed on the poster advertising      
Mentioned on City of Manitowoc Facebook page
1. LAKESIDE FOODS